Become A CustomerCentric® Practitioner

Welcome to CustomerCentric Selling®

Would you like to:
> Increase sales revenues as much as 70%?
> Increase sales people at or above quota by 30%
> Cut 20% off your average sales cycle?
> Reduce the time it takes to ramp up a new salesperson by 50%?
> Reduce average discounts by 50%?
> Achieve sales forecasting accuracy in the 95th percentile?

It’s not magic – it’s CustomerCentric Selling, a 4-day program in which I train your sales people and your sales executives a consistent, repeatable, monitorable process that:

  • Provides salespeople with tactics to better qualify opportunities, develop multiple points of entry into each prospect, and build the selling conversation around the customer’s business objectives.

  • Gives the sales staff a common language and methodology for estimating and delivering sales, and

  • Leaves sales executives with a consistent, shared system for monitoring specific milestones in the sales process to track and improve the results of each salesperson.

  • As a result, your new sales people deliver the first sales more quickly; your existing salespeople hit or exceed their targets more often with more confidence and your sales operations meets its estimates more consistently.


CustomerCentric Selling is a proven methodology that has helped more than 300 organizations worldwide increase their sales and profitability. I teach this proven methodology based on more than 15 years of sales, operations, and marketing experience. My specialty is continuing projects where I not only deliver the training, but provide ongoing mentoring, project management and support to ensure you continue to get the results you need. I have a deep understanding of the unique sales needs of application service providers, hardware and software vendors, manufacturers, and companies developing both hardware and software for the life sciences and health services industries. I have worked with such companies as American Healthtech, AspenTech, Bullhorn, Centive, Comshare, Conair Group, Curbell Electronics, Deltek, Deploy Solutions, EMC, Lumigent, Pragmatech, RedDot Solutions (an OpenText company), SGI, Stibo, and TMA Resources, just to name a few.

If you’d like to operate more productively through the implementation of definable, measurable sales processes, please call me at 603-881-7712 or email me at jnaro@customercentric.com so we can discuss your business objectives and needs.

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